Good Morning Moreton Bay! Let’s talk about election signage!
Yesterday after work I had a meeting with a local print designer for election advertising material and it comes as no surprise to people but the amount of signage, how to vote cards and in your face advertising you are allowed is just out of control.
Did you know a Mayoral candidate can display 300 disposable plastic signs as well as how to vote cards, tv/radio advertising, websites, social media, advertising on shirts, business cards, car stickers, etc. Some of which also have time restrictions on their display or distribution.
There is no denying that the idea of roadside advertising signage does have advantages but there is a lot to consider when it comes to deciding how you advertise. There is a lot of legislation about the design, the material it is made from, the placement around the region, the timing with which you are allowed to display different types of advertising, not to mention requiring public liability insurance on roadside advertising. Some of which must be authorised and approved before you are able to distribute them.
That is a lot of time and money spent on something that goes in the bin because the law does not allow them to be displayed after the election. I am genuinely undecided on the path of advertising I take because while I know it has some advantages, I personally do not like the idea of contributing to the excess wastage we see in elections.
Read the local laws here - https://www.moretonbay.qld.gov.au/…/Licences…/Election-Signs
Let’s hear your point of view when it comes to advertising in elections.
#MBRCMayor2020 #Timeforchange #Doingitdifferently